Are You A Crow or A Jester?
A ‘Crow’ character is more introvert, classic, in command. It’s all about silhouette and cut, explains Horsley, with subtle classy and individual details. The customer knows he is wearing the best suit but doesn’t need everyone to know this
The ‘Jester’ character is an extrovert. When he walks into a room he wants everyone to notice him. He’s a trendsetter – not a follower.